U2 is going to build its own U2 visitor centre in Dublin

A few years ago, The Wife and I went on an extra long-weekend trip to Dublin. As U2 fans, we wanted to see some of the relevant sites, so one of the first stops we made was at a tourist information centre at the foot of Grafton Street. The conversation with the guy behind the counter went something like this:

Me: I’d like some information on any U2 tours.

Tourist Guy: Some wot?

Me: U2 stuff. You know, guides, walking tours, maps with points of interest.

[Loooong pause]

Tourist guy: [Genuinely puzzled] Why would you want to do that for?