Professional Pickleball Association Taps Genius Sports to Drive Growth

The Professional Pickleball Association (PPA), the professional tour for the sport of picklebal, has inked a long-term partnership with Genius Sports, the official data, technology, and commercial partner that powers the ecosystem connecting sports, betting and media, to drive the global growth of the sport.

The Professional Pickleball Association continues to grow in popularity and a deal with Genius Sports will help fuel more growth.

This partnership will set the stage for regulated sports betting on PPA events for the first time. Genius Sports has been granted the exclusive rights to capture and distribute live data and video broadcasts from