Blended Trips Driving American Airlines Recovery and Growth
Skift Take
American Airlines, travel company? Listen to the carrier’s chief commercial officer, Vasu Raja, for any amount of time and it’s clear change is afoot at the world’s largest airline.
The airline business has changed for American Airlines. So-called blended trips, or those that include both business and leisure aspects, are driving the company’s growth as it emerges from the pandemic.
American Chief Commercial Officer Vasu Raja, speaking at the Skift Global Forum on Tuesday, said nearly half of the airline’s revenues now come from these blended trips. What’s more, this new classification of trip is driving