Born Of Detroit Manufacturing, Shinola Grows Its Place In The World
Shinola started from scratch as an idea to build a brand around artisanal production of classically designed keepsakes and accessories, on the trendy vibe of being manufactured in Detroit.
Nowadays, under CEO Shannon Washburn, the company has flourished into a lifestyle brand with an ever-expanding product line as well as a spreading influence through new partnerships with other brands as diverse as American Airlines, Lincoln automobiles and Crate & Barrel.
Every product category that Shinola has nailed so far, and the new ones it’s entering, relate back to the made-in-America, manufactured-in-Motown sensibilities that founder Tom Kartsotis leveraged when he left