Hotel distribution and the pandemic: the travel chessboard

In the past 15 months, the hotel industry has suffered one of the most significant losses in gross booking quantity ever. However, despite volumes in 2020 being 69% lower than the previous year, we have been monitoring the reservation types, channels and rates to gain insights into trends that could help hotels plan the recovery.

In 2019 we published our first analysis of distribution trends, titled A Deep-dive into European Hotel Distribution trends 2014-2018, in which we uncovered the sheer volume of cancellation rates from OTAs and how this was affecting hotels. The report laid out a lot more